Meghan Markle’s decision to wear Australian designer’s dress sparks website meltdown


Updated

October 16, 2018 15:55:51

Australian designer Karen Gee’s website briefly crashed this morning after the Duchess of Sussex stepped out in one of her dresses.

Key points:

  • Traffic from across Australia and North America caused the website to crash
  • Karen Gee said she was elated by Duchess of Sussex wearing her design
  • Ms Gee’s designs are popular among media presenters in Australia

The “Blessed” dress, worth $1,800, was worn by the Duchess on the first day of the Royal visit to Sydney.

The website described the dress as “a simple, structured fit designed to contour the body for a sleek silhouette”.

Interest in the design spiked around 9:00am according to Google Trends data with not just Australians but American and Canadians showing an interest in the Royal’s choice of wear.

People that attempted to purchase the dress got error messages, as the website was inundated with people logging on.

Ms Gee said she was taking the technical issue in her stride.

“Unfortunately, it went down, but not for long, it’s back up,” she said.

“That’s a great thing, I’m incredibly blessed that more people are finding out about this wonderful brand.”

The Sydney-based designer said she did have an idea that the Duchess would wear one of her designs, but it was still a shock.

“My heart just stopped, I was so excited,” she said.

“I have five children so they were back to school today, so I was getting them organised.

“Yes she is Royal, and she is absolutely beautiful, but more important to me are her values and her purpose in that she loves to empower women.”

Ms Gee was, according to her Facebook bio, crowned Mrs Australia Globe in 2012 and a mother-of-five whose ethos is based on positive body imagery.

She said her designs are intended for women of all shapes and sizes.

Her designs are also worn by members of the Australian media.

The label is in its fifth year and was established by the Harvard graduate in 2013.

It’s reported the Duchess will be wearing a range of Australian designs during her visit through Sydney, Melbourne, Dubbo and Fraser Island.

Topics:

design,

fashion,

internet-technology,

royal-and-imperial-matters,

sydney-2000,

nsw

First posted

October 16, 2018 13:31:16



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